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Offered by: VVR Technologies Duration: 8 Weeks (2 Months) Mode: Online / In-Person / Hybrid Level: Beginner to IntermediateA complete hands-on program designed to help you become a Digital Marketing Professional in 2 months. From building SEO-optimized websites to running Meta Ads, creating viral content, and analyzing campaigns — this program covers everything you need to grow a brand online using the latest AI-powered tools.
By the end of this course, learners will build and present a real digital campaign across multiple platforms.
Beginner to job-ready in 8 weeksHands-on with 20+ industry toolsLearn AI-powered marketing for 2025 and beyondBuild your digital marketing portfolioCertification from VVR Technologies
What is Digital Marketing? (2025 Trends Overview) Types: SEO, SEM, Social, Content, Email, Influencer, Affiliate Understanding Digital Consumer Behavior Building a Marketing Funnel (AIDA Model) Overview of Paid vs Organic strategies Google Trends, HubSpot Academy, Canva, ChatGPT Create a simple digital marketing plan for a sample brand. Building a basic website using WordPress / Wix On-Page SEO: Meta tags, keywords, images, speed optimization Off-Page SEO: Backlinks, guest posts, local SEO Technical SEO: Indexing, crawling, schema markup Voice & Visual Search Optimization (2025 trend) Google Search Console, Yoast SEO, SEMrush, Ubersuggest, Rank Math. Optimize a website for a target keyword and measure using SEMrush. Understanding social media algorithms Platform deep-dive: Instagram, LinkedIn, YouTube, X (Twitter) Organic vs Paid growth strategies Content calendar planning & storytelling AI-powered social content creation Meta Business Suite, Canva, Buffer, ChatGPT, Notion Design a 7-day social media campaign for a brand launch. Google Ads (Search, Display, Video) Meta Ads (Facebook & Instagram) Budgeting and bidding strategies Retargeting campaigns A/B Testing and Conversion Optimization Google Ads Manager, Meta Ads Manager, Google Keyword Planner, Hotjar Create a Google Search Ad campaign for a chosen business. Content marketing strategy Writing high-converting ad copies and blogs Email campaigns that convert Using AI for content creation and personalization SEO-friendly blog structure (E-E-A-T in 2025) ChatGPT, Jasper AI, Grammarly, SurferSEO, Canva Write a blog post and ad copy using AI + SEO tools. Building and segmenting email lists Email automation and drip campaigns Influencer collaboration strategies Affiliate marketing models and tools ROI tracking and campaign measurement Mailchimp, ConvertKit, BuzzSumo, Impact, Upfluence Design an email marketing sequence for a product launch. Google Analytics 4 (GA4) overview Setting up conversion goals & tracking metrics Campaign reporting with Google Data Studio Using SEMrush for SEO & traffic analysis Data-driven decision making Google Analytics 4, Google Tag Manager, SEMrush, Data Studio Create a digital marketing performance dashboard.Apply everything learned in a real-world project.
Full Campaign for a startup / personal brand SEO + Social Media + Ad Campaign Integration Influencer marketing proposal AI-generated ad campaign End-to-end marketing strategy Live campaign or simulation Analytics report. Presentation deck.
AI in Digital Marketing (ChatGPT, Gemini, Jasper, Copilot) Voice Search Optimization Personal Branding & LinkedIn Strategy Freelancing & Client Pitching SkillsAfter this course, learners can apply for:
Digital Marketing Executive / Analyst SEO Specialist Social Media Strategist Content Marketing Associate Performance Marketing Executive Freelance Digital Marketer| Category | Tools / Platforms |
|---|---|
| Website & SEO | WordPress, Wix, SEMrush, Yoast, Google Search Console |
| Advertising | Google Ads, Meta Ads, Keyword Planner, Hotjar |
| Content & AI | ChatGPT, Jasper, Grammarly, SurferSEO |
| Email & CRM | Mailchimp, ConvertKit, HubSpot |
| Analytics | GA4, Tag Manager, Data Studio |
| Extras | BuzzSumo, Notion, Upfluence |
| Social Media | Meta Suite, Canva, Buffer, Hootsuite |
Core Digital Marketing Concepts Website setup & SEO optimization Google Ads & Social Media Ads Content Strategy using AI tools Email, Influencer, and Affiliate Marketing Analytics using GA4, SEMrush, and Data Studio Building a Personal Brand & PortfolioMaster the art of front-end, back-end, databases, APIs, and deployment in one comprehensive program. Learn how to design, build, and scale web applications end-to-end.
Master the tools and frameworks that power modern AI — from prompt engineering to building generative applications.
Develop end-to-end data science expertise — from data wrangling to AI-powered predictions — using real-world business datasets.
Learn how to drive growth, brand visibility, and online engagement through data-driven digital marketing strategies.
Strengthen your expertise in protecting digital systems and networks. Learn modern cyber security tools, threat-analysis techniques.